We in the West still suffer from the belief that the world economies revolve around us so when we suffer then so will the rest of the globe.

Not so long ago this was undeniably true but things have changed. The US is no longer the overwhelmingly dominant driver of world trade with Europe being dragged along on its' coat tails.

That position has been steadily undermined since the turn of the millennium, arguably earlier, as a consequence of fiscal and political incompetence at the same time as the BRIC nations and oil producing nations have grown in economic strength.

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  1. Look at major companies that trade around the world and are not dependent upon Western sources of revenue.
  2. Avoid businesses that have anything but the barest minimum of debt.
  3. Remember that in hard times even the most bombproof assets can take a hammering. Avoid property, most retailing, manufacturers and distributors of non-essentials.
  4. Buy essentials to living such as utilities.

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Have you noticed that in the last few days there has been a lot of talk amongst the cognoscenti that we are in a commodity boom bubble that is in the throes of bursting?

The pundits are not yet in full cry but there is a ground swell of 'informed' opinion that is beginning to paint the picture of oil retreating to below $100 a barrel, gold with $750 an ounce in their sights, even the soft commodities that feed the world and which have come off their tops recently are about to plunge.

Bursting bubbles are the latest fashion.

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Lets face it each and every one of is confronted by some aspect or other of investing time in research every day of our active lives.

 

Whether it is looking up a recipe to give the old man and the kids something different for dinner and costing the ingredients, deciding on a family holiday, choosing a mutual fund to tuck a little cash into for a rainy day, the best auto insurance deal, and even choosing clothes out of the closet each morning for every day wear, for the kids, for the light of your life, for a special occasion, to go shopping in, what to buy at the supermarket, to go to work in, to be fashionable, where to go for a meal, that every day list is endless.

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